Making Time for Marketing

“I don’t have time to market.” It’s a common complaint from self-employed professionals. When you are the only one who can serve the clients, manage the business, and perform all the sales and marketing functions, time becomes the most precious...

To Attract Attention

Recently, a client of mine complained, “I’m really good at what I do. I shouldn’t have to market myself.” In fact, he is quite good at his profession, but the problem is that not enough prospective clients know about him. Like many...

What Web Are You Weaving?

The earth does not belong to man.Man belongs to the earth.   All things are connected like the blood that unites one family.   Man did not weave the web of life. He is merely a strand in it.   Whatever he does to the web he does to himself.  ...

To Make More Sales, Try Making More Friends

Learn to love, respect and enjoy other people. — Dale Carnegie In 1936, Dale Carnegie published How to Win Friends and Influence People. Since then, his book has sold more than 15 million copies and is widely credited as being the first book in the modern...

‘Soft News’ Programs

My grandmother used to say, You can ask for anything if you’re not afraid to take no for an answer. Grandmother wasn’t talking about asking the media for free publicity, but she could have been. Shrinking ad revenues and an ever-growing number of cable...

Life Coaching: No Longer an Option

Have you been feeling uneasy, anxious or perplexed by the unprecedented changes happening in today's society? Well, you are not alone. In fact, society has been moving so fast it has been difficult for most of us to keep up.   Just as many people are coming...

Marketing Bling

For many burgeoning entrepreneurs, the "M" word can be an unexpected stop gate to the realization of their potential for success. Mmm, mmm, mmm, marketing, for the non-sales oriented entrepreneur occurs like a serious impairment to communicating with potential...

Living a Life of Integrity and Success

Do you want to live a life of integrity? In order to have integrity you need to know what your values are. Defining your values will lead you to a path of integrity. Values are the things that influence how we live our lives. Unfortunately, those values may be what...

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