by Scott Letourneau | Business
Stanford University reported recently that nine out of ten new businesses fail during their first two years of operation, due to under capitalization and 95% of business failures are due to insufficient cash flow and lack of business credit. Clearly, establishing...
by Raleigh Pinskey | Marketing
The three answers I get when I ask how someone sees their business card are: It reminds them we met It’s how to contact me It tells them what I do. I can count on ten fingers how many people say “it’s part of my marketing campaign; it states the...
by George McKenzie | Marketing
Okay, so you’ve been sending out press releases and WOW! One of them connected! You landed your first radio interview on a local station or a reporter from a nearby newspaper has called. You might be so excited about this initial success that you forget...
by Healthy Wealthy n Wise | Business
What does it take to build and maintain a success business? Does it take talent? A Business Degree? The Perfect Business Plan? Or, Relentless Hard Work? I’ve been thinking a lot about this subject lately – especially since I spend so much of my workday...
by George McKenzie | Marketing
Remember the Barbra Streisand song from the 70’s… Evergreen? One of the lines from that song is…’Fresh as the morning air…’ Well, ‘evergreen’ means something completely different to news people. ...
by Liz Thompson | Marketing
You may want to grab a pen and some blank paper, and the beverage of your choice… Now, let’s get started building YOUR business! Lesson 7 FOUR STEPS TO UNLIMITED SUCCESS It’s often been said that the only thing that is constant...
by Liz Thompson | Marketing
You may want to grab a pen and some blank paper, and the beverage of your choice… Now, let’s get started building YOUR business! Lesson 6 THE SECRET TO KEEPING YOUR CUSTOMERS FOREVER Today we begin with a question. It is no...
by Liz Thompson | Marketing
You may want to grab a pen and some blank paper, and the beverage of your choice… Now, let’s get started building YOUR business! Lesson 5 CREATE YOUR NEXT SUPER CLIENT Please answer this very important question. If I could give...
by Larry L. Nichols | Digital Marketing, Marketing
In your opinion, what makes a great website? Think about it. Why do you keep going back to certain sites on a regular basis? What is it that draws you in and makes you feel compelled to return again and again? Why do some newsletters always get read? I mean,...
