by Winton Churchill | Marketing
Do you use white papers in your marketing? Are you happy about the new business they help attract? Many marketing executives are disappointed at the results from white paper lead generation programs. In spite of their high cost and drain on company brain power, they...
by Kevin Berchelmann | Success
You’ve always thought about being in charge. You always wanted to be in the position to make necessary changes and do things smarter. Now, you just got promoted to manager and have the opportunity you always wanted. Now what? Clearly, there’s no simple...
by Susan Friedmann | Marketing
Seminars, workshops, boot camps and other educational programming are very popular, with the public and with savvy entrepreneurs. We’re in an age where information is the ultimate commodity: our value is largely determined by how much we know and what we can do...
by Emilia Klapp | Success
During my childhood and teenager years, I ate fruits and vegetables because my mother told me I had to eat them. After I left my parents’ house, I kept eating various fruits and vegetables on a regular basis because I was used to do it (not a bad reason in this...
by Lisa Niederman | Business
Time is such an elusive topic and even more difficult to capture, to conform to your bidding. You know the familiar recant, here today and gone tomorrow. This can also be said about your favorite time management strategies, tools and books conveniently hidden in...
by Chris Attwood | Success
When you’re deeply passionate about something, there is no obstacle that can stop you. Bonnie St. John was immortalized by Starbucks on their mugs with a quote from her experience as a champion skier. She said, “I was ahead in the slalom, but in the second...
by John Carpenter Dealey | Success
All too often, a successful life or profitable business can take a turn for the worse. It happens to the best of us. Sales fall off, expenses mount, personal challenges land on your doorstep. While change is inevitable, it does not have to be a disaster experience....
by Roberta Chinsky Matuson | Business
Think age diversity doesn’t affect your workplace? Before you respond, read the following situations and check off those that you’ve observed in your organization: Younger workers who move on without a moment’s notice (or in your case two...