by George McKenzie | Marketing
Excerpted and condensed from George McKenzie’s ebook “Going Public: 10 Ways To Use The Mass Media For Free Advertising, Internet Marketing And Website Promotion” You’ve heard the saying a gazillion times: “Charity begins at...
by Amber Grady and Joy van Hemert | Business
Do you have trouble keeping track of paperwork? Do you question your ability to organize, or wish your approach was less haphazard? Over the last 40 years, a new problem has sprung up: disorganized paperwork. When we grew up, many of us had no one to show us how to...
by Healthy Wealthy n Wise | Business
Yes, I believe everyone should talk about politics and religion while networking… if they’d like their network to go up in flames, that is. Okay, I admit that I chose this title to get your attention. Talking politics and religion in the course of doing...
by Ivan Misner | Business
Some business people seem to have all the luck. The right people just seem to put themselves in the path of these lucky people, ready to introduce them to people who will give them all the business they could ever desire. Do you know any people like this? Then you...
by Michael R. Force | Business
Many mothers choose to stay home and take care of their kids. And, while this is a very healthy choice to have one parent in the home, today’s economy just won’t allow it. That is where the idea of having a small business at home has occurred for many stay...
by Terry L Brock | Digital Marketing, Marketing
As a professional speaker who travels around the world, I often hear people lamenting what technology is doing to us. Many complain that people are spending so much time on social networking services like Twitter, LinkedIn, Facebook and others that they are losing...
by Neil D Smith | Marketing
Companies who engage with their customers and clients through branded merchandise are generally more successful in gaining recognition and increasing sales. Products such as pens, keyrings, umbrellas, toys etc are a great way to get your brand logo seen, heard and...
by Melina Abbott | Marketing
A common trend in small businesses is to go out and search for leads only when you need to. When you are quiet you go in search of prospects, but when the contracts come in you stop sourcing leads because you spend your time servicing the clients. The problem with...
by Jamie Simpson | Marketing
Promoting a business used to be a very easy thing to do. Businesses simply advertised through multiple media sources, and the business would post some type of sign outside of their business. This was effective during that point in time because the competition was not...
by Martyn Whittaker | Digital Marketing, Marketing
The following list includes factors that make for good podcasting – and particularly those first few podcasts: Keep it short. I suggest you start by creating a 5 minute podcast. A shorter podcast may encourage people to give it a try. If they have to listen to...
by Dawn Pigoni | Digital Marketing, Marketing
We all reach the point where the shine has worn off of our social media efforts. We feel like we’ve hit a wall and the much-hoped-for results don’t quite meet our expectations. The rose-colored glasses come off and we’re not thrilled with what we...
