by Kathleen Ameche | Business
Business travel is on the rebound. As the economy continues to grow, companies are unleashing their employees to travel to seek opportunities and work with clients and customers all over the world. Increased numbers of business travelers bring problems as well. ...
by C.J. Hayden | Marketing
Untitled Document If you’ve been in business for more than five minutes, you already know that the best way for any self-employed professional to get clients is by referral. But the process of building sufficient word of mouth to produce the number of clients...
by B. Hopkins | Digital Marketing, Marketing
The storm brewing about the need for content and continuously adding content to your website is growing louder by the day. As a result, many enterprising entrepreneurs are finding ways to fill a need that is growing. Many new products and services have arisen that...
by C.J. Hayden | Business
The process of converting a prospect to a client can seem like it takes forever. You meet a prospective client, follow up with him or her over time, and hopefully have a chance to make a sales presentation or schedule an initial consultation at no charge. Then you...
by Thierry Goho | Business
Working at home with no rules but yours has been the dream of most people. Who would want to work for a demanding boss if he or she has a choice of staying home and earning the same or more than she would make slaving in the office from 8 in the morning to 5 in the...
by Srikanth Chari | Marketing
In business, you always need to know what your competitors are doing. To survive you must perform competitive intelligence activities and monitor the broader market for new developments that could affect your company, your products and brands, suppliers, and...
by Jill Koenig | Business
If you are seeking to achieve greatness in any area of your life, the two critical subjects you must strive to improve on are Goal Setting and Time Management. Those two subjects should be studied as much as or more than any other key component of your business. You...
by C.J. Hayden | Marketing
New entrepreneurs frequently hear the advice to “be unique” in their marketing. The basic idea is a valuable one – to get attention in a crowded marketplace, you must stand out in some way. Distinguishing your product or service from the competition...
by Bill Caskey | Marketing
Read almost any book about sales and you'll see some reference to, "you need to have a good attitude." So what does that mean? Sometimes my most effective selling is when I have a "bad attitude" – when I'm more discerning and skeptical...
by Eric Gruber | Digital Marketing, Marketing
Although, Mark Hyman, M.D, the New York Times Best Selling author, and practicing physician, had a strong, multi-faceted marketing and sales plan in place, the addition of an article marketing strategy helped him in his successful quest to push his book,...
