by Martyn Whittaker | Digital Marketing, Marketing
The following list includes factors that make for good podcasting – and particularly those first few podcasts: Keep it short. I suggest you start by creating a 5 minute podcast. A shorter podcast may encourage people to give it a try. If they have to listen to...
by Dawn Pigoni | Digital Marketing, Marketing
We all reach the point where the shine has worn off of our social media efforts. We feel like we’ve hit a wall and the much-hoped-for results don’t quite meet our expectations. The rose-colored glasses come off and we’re not thrilled with what we...
by Justin Delos Reyes | Digital Marketing, Marketing
The number of brands who are achieving web success with engaging social media (SM) pages is growing each day. It has become a valuable online marketing tool for small businesses. For example, travelling food trucks have used social media with great success to inform...
by Gareth Price | Digital Marketing, Marketing
There are a variety of internet marketing ideas on the web these days, such as email marketing, website marketing, articles marketing, online advertisement, search engine optimizations etc. A good internet business should be utilising these marketing strategies if...
by Nancy Harnell | Digital Marketing, Marketing
Internet marketing for beginners is really not all that difficult when you have a basic knowledge of the principles that drive traffic in Google. If you’ve been marketing online for over six months and still not getting tons of leads, you need to consider the...
by Michael J Farragher | Marketing
The marketing plan is an integral part of the future success of any marketing department. Whether it is a large corporation or a small business just starting out, the marketing plan is a detailed analysis of: the internal components of the business, the external...
by Jerry Nihen | Digital Marketing, Marketing
Frequently, I find myself responding to the following question: “I understand that social media marketing is all about relationship building, but how do I measure ROI and justify my costs?” If you Google “Social Media Success Stories” you...
by Jane Majoulet-Foust | Marketing
I’m embarrassed to say that I forget to market my own business sometimes. I work hard marketing for my clients, but forget that I need to be consistently marketing my business too. This is not a good habit and something I’ve been reminded of recently. I...
by Jane Majoulet-Foust | Marketing
I’m embarrassed to say that I forget to market my own business sometimes. I work hard marketing for my clients, but forget that I need to be consistently marketing my business too. This is not a good habit and something I’ve been reminded of recently. I...
by Bernadette Doyle | Marketing
In business as well as in society, there’s a growing movement toward a more conscious type of individual. More conscious individuals still want to do business and sell things, but they don’t want to sacrifice their values. The move toward a more conscious...
by Tammy Lawman | Marketing
Joan Stewart is the woman behind PublicityHound.com, which teaches Publicity Hounds how to catch the attention of frazzled news directors, busy reporters and grumpy editors. With over 20 years of experience as a grumpy editor at three daily newspapers and The Business...