Sales Letter Copy Secrets

Untitled Document Do you remember the stupid beer commercial a few years back with the tagline “Why Ask Why?” Well, completely unknown to the ad agency, they had almost stumbled onto a breakthrough marketing concept. Telling people the reason why you are...

Sales Letter Copy Secrets

Untitled Document Do you remember the stupid beer commercial a few years back with the tagline “Why Ask Why?” Well, completely unknown to the ad agency, they had almost stumbled onto a breakthrough marketing concept. Telling people the reason why you are...