A colleague and I were having lunch last week and she told me a story I think is worthy of
passing along.
Here’s what she said almost verbatim. “I’d been eyeballing this really cute stupidly expensive
red purse for a couple of months.
I’d visit it online and wave to it in the store. But, there’s no way I was going to buy that purse
because it was stupid expensive. I can deal with expensive, but stupid expensive is just stupid.
Well, the darn thing went on sale the other day at 40% off and another 10% with my store card.
Now that it was just plain expensive, I had to have that little red bag.
Apparently, so did every other woman in the United States. Because, I had it in my online
shopping cart and by the time I got my credit card out it was no longer available.
I was furious. I felt violated. How dare they sell MY red purse?
I called the company. They apologized and looked for one in their inventory ANYWHERE. They
gave me stores and a warehouse to call and reserve it before it could be sold. I called around
for over an hour and finally got to someone who ordered it for me.
As she was patting herself on the back for her investigative skills and persistence she had an
AHA! moment. She said “I had been meaning to schedule my yearly check-up with its usual
battery of tests but I had been putting it off for no good reason. I thought, why on earth don’t
I apply the same passion to taking charge of my own health care? She thought about it for a
minute and the answer she came up with un-nerved her a little. Healthcare is not sexy she
thought. Purses are sexy!
Purses are sexier than being healthier and maybe living longer? EEEK!
Health is sexy. Quality of life is sexy. As she dialed her doctor’s office, she began to sing that
rock song ‘I’m too sexy for my purse, too sexy for my phone but not too sexy for my doctor’s
office.”
I think perhaps my friend has touched a nerve in many of us. If you like living, taking care of
your health is about as sexy as it gets.
About the Author:
Mirabai Holland M.F.A. legendary fitness pioneer is one of the leading authorities in the Health & Fitness industry,
and public health activist who specializes in preventive and rehabilitative exercise for people. Her Moving Free®
approach to exercise is designed to provide a movement experience so pleasant it doesn’t feel like work.
www.mirabaiholland.com
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