by Allison Babb | Marketing
As small business owners, when we’re seeking the best ways for how to sell services, a key aspect is discovering how to position our expertise/products/services in such a way that it would display true value for our prospects. And that true value would then turn...
by Tammy Lawman | Digital Marketing, Marketing
With over 30 years of experience, Norm Lapalme has four successful businesses, including MDI Events. He believes that being an entrepreneur is one of the most rewarding careers, and wants to help you fulfill your dream of attracting, creating, and marketing your...
by Ely Delaney | Marketing
How many times have you actually received a Thank You letter from someone that you bought something from? I’m betting, not very many times. Your existing client list is over 10 times more likely to spend more money with you than someone that never has purchased...
by Tammy Lawman | Marketing
David Riklan is the president and founder of Self Improvement Online, Inc.and www.SelfGrowth.com, as well as the author of Self Improvement: the Top 101 Experts Who Help Us Improve Our Lives, which has been praised as the encyclopedia of self-improvement. Today...
by Melanie Strick | Digital Marketing, Marketing
Many years ago I ran a local networking organization in the Los Angeles area. After leaving behind my Corporate job, I craved being around people. I found myself getting involved in a lot of different associations, networking groups and charities all with the desire...
by Eric Gruber | Digital Marketing, Marketing
You know that article writing and article marketing is the #1 way to increase your website visibility, gain credibility, improve your website traffic and get more sales. So, what’s stopping you from writing articles that make you the expert in your industry? Is...
by Mark Vance | Digital Marketing, Marketing
If your company sells consumer products or services, there’s a very important person you need to get to know. She’s the Protector Mom, and she could be your target market. For veterans in the juvenile market, the concept of mom-centric marketing is nothing...
by Healthy Wealthy n Wise | Digital Marketing, Marketing
Introduction In this article we discuss the more general findings of our recent research project which investigated how entrepreneurs are networking and collaborating in the Internet age. Most of the 556 people who completed our survey were from BNI, Ecademy, LinkedIn...
by Erfan Hettini | Digital Marketing, Marketing
You probably have heard the term"the size of your network determines the size of your net worth". Now if you are an online business owner, you've heard it "the money is in the list". With that said, both online and offline business owners realize...
by Ivan Misner | Marketing
Word of mouth is the most effective form of advertising-but it’s not the safest. Some people approach referral marketing with the attitude that all they have to do is get to know people and referral business will simply bubble up like water in a spring. What...
by Robert Skrob | Digital Marketing, Marketing
The sheer number of e-commerce websites that exist today is enough to overwhelm any consumer and make the Internet marketing challenge for business owners seem insurmountable. Bob Regnarus, also known as “The Leads King,” has made a successful business out...
