Do You Have Marketing ADD

Most business owners become overwhelmed with the amount of information and confused by the many choices and possibilities So you have a website, email address, and you’re getting your newsletter out there (well, at least a little bit). You’ve been to seminars, bought...

Struggling from 1-Man-Band to Team

Has anyone else besides me found that building a team is a lot harder than it looks? Awhile back I decided I was done being a “1-man band with a few customer service people.” Up to a point it was a great business – but when I was gone everything stopped. That needed...

How to Network With the Elephant in the Room

As those who have benefited from business networking know very well, belonging to a networking group that meets regularly helps establish and maintain relationships that can prosper for years. However, it’s almost inevitable, especially in the ways that these...

Transformational Leadership

What is it? How does a leader get everyone performing to their potential? What is the relationship between leadership and management? What are the attributes of the transformational leader? Finally, what conclusions can be drawn about the usefulness of...

Sales Letter Copy Secrets

Untitled Document Do you remember the stupid beer commercial a few years back with the tagline “Why Ask Why?” Well, completely unknown to the ad agency, they had almost stumbled onto a breakthrough marketing concept. Telling people the reason why you are...